Custom Software Engineering
Internal tools, portals and platforms built around how your team actually works — not bent to fit a template someone else designed for a different business.
We start by mapping the workflow the software needs to support, then build it to be maintained, not just launched. That means clean architecture, documentation, and code your next developer can actually read.
What's Included
- Requirements mapping against real workflows, not assumptions
- Architecture designed for maintainability, not just launch day
- Internal tools, dashboards, portals and admin systems
- Clean handover documentation for your internal team
- Ongoing support and iteration after go-live
Best for: businesses whose current process runs on spreadsheets, disconnected tools, or software that no longer fits how they operate.
What's Included
- Storefront build or migration across Shopify, WooCommerce, Magento or custom
- Checkout, payment gateway and shipping configuration
- Inventory and catalog structuring for scale
- Speed and conversion-focused theme development
- Post-launch maintenance and feature iteration
Best for: brands launching a new store, migrating platforms, or whose current storefront can't keep up with order volume.
E-commerce Systems
Shopify, WooCommerce, Magento and fully custom commerce — chosen based on what actually fits the business, not a fixed toolset we push on every client.
From checkout to fulfilment, we build storefronts that hold up under real order volume, not just demo traffic — and we stay on to maintain them.
Integration & ERP
Making your store, ERP, CRM and shipping stack behave like one connected system — instead of six tools that all need manual updating.
We map the operating model first, then build the integrations that actually close the gaps causing double data entry, stock mismatches and delayed reporting.
What's Included
- Operating-model audit before any integration work begins
- Two-way sync between store, ERP, CRM and shipping systems
- Custom middleware where off-the-shelf connectors fall short
- Real-time inventory and order reconciliation
- Monitoring and alerting when a sync fails
Best for: businesses running multiple systems that don't talk to each other, causing manual re-entry or reporting delays.
What's Included
- Identification of specific repetitive tasks worth automating
- Inventory and reorder trigger automation
- Order workflow automation from checkout to delivery
- Automated reporting instead of manual spreadsheet building
- AI-assisted data processing where it adds real value
Best for: teams spending hours a week on manual checks, reconciliation or report-building that a system could do instead.
AI & Automation
Automating the specific, repetitive work that shouldn't stay manual — inventory checks, order reconciliation, reporting — not automation for its own sake.
We start with the task actually costing your team time, then build the smallest system that removes it reliably.
Digital Marketing
Search visibility and lead generation tied to real conversion — not vanity metrics that look good in a monthly report and mean nothing to revenue.
Because we also build the systems behind the storefront, our marketing work connects directly into what actually fulfils the demand it generates.
What's Included
- Technical SEO and site structure audits
- Content and keyword strategy tied to real search intent
- Landing pages built to convert, not just look polished
- Attribution tied to actual fulfilment, not just clicks
- Monthly visibility reporting in plain language
Best for: businesses with a working product or storefront that isn't getting the visibility or conversion it should.
What's Included
- Operational audit of current workflows, systems and friction points
- A practical roadmap — build, buy, integrate or leave alone
- Vendor and platform evaluation, independent of any one product
- Prioritized recommendations tied to measurable outcomes
Best for: businesses unsure whether the problem is actually technology, or something upstream of it.
Business & Technology Consulting
Clarity before you invest. We assess the operating model before we ever recommend a build — because most businesses don't have a software problem, they have a handoff problem.
Two decades of sitting across the table from federal contractors, retailers and independent founders means we've usually seen a version of the problem before.
Common questions about working with us.
Do I need to know exactly what I want built first?
No. Most engagements start with an audit of what's actually happening in the business, not a finished spec. We help define the scope as part of the engagement.
Can PARxCON just fix or maintain an existing system?
Yes — a large share of our work is maintaining, fixing and extending existing platforms rather than rebuilding from scratch.
Does PARxCON work with a specific e-commerce platform only?
No. We work across Shopify, WooCommerce, Magento and fully custom commerce builds, chosen based on what fits the business.
Is AI automation only for large companies?
No — most of our automation work is for small and mid-sized teams removing specific repetitive tasks like inventory checks and reporting.
Not sure which service fits?
Tell us what's actually going on and we'll tell you honestly what it needs — build, integrate, automate, or none of the above.